If your company markets products or services by phone or provides telemarketing services, you need to know the Telemarketing Sales Rule & Do Not Call provisions.
Learn the Do Not Call Compliance requirements. Your business and any telemarketing company you hire are responsible for compliance and are both subject to civil penalties of up to $16,000 per violation. The established business relationship exemption expires after 18 months. If you’re calling a former customer, make sure the relationship is still current. You are required to honor any Do Not Call request, even from a former customer. You must pay certain fees if you’re telemarketing or hired another company to telemarket for you. This fee provides access to the Do Not Call Registry for 12 months.
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